To #hashtag, or not to hashtag?

Hashtastic

Follow @danpurvis Serving as a perfect follow on from my introductory Hashtag-tastic post, you should read Lilach Bullock’s #hashtastic overview.  Lilach, a Forbes social media power player, considers not just the evolution of the simple hashtag (for which we owe a huge amount of thanks to Chris Messina) on Twitter, but also how it has […]

#hashtag-tastic

Hashtags

Follow @danpurvis Ok, so hashtags aren’t the most innovative of topics I could write about, but for a lot of newbies they can be confusing. What are they?  Can I create one myself?  Is there best practice twittiquette?  #Can #I #use #them #all #the #time?! Essentially, they categorise tweets and are used to mark key […]

@theresaalbert talks food, being a TV celebrity & beating jetlag

Theresa Albert Paris Headshot

Follow @danpurvis Having just stayed at the beautiful Herrington Span & Inn on a business trip for my new company’s Annual Planning Conference, I though it apt to introduce some North American flavour to my blog! In my third Q&A, Theresa Albert – an author, a blogger, a regular nutrition expert on TV, a speaker, […]

Top tips for great customer advocacy

Incentivise for better results

Follow @danpurvis Last week I wrote about the strategic benefits of Customer Programmes that go way beyond just a PR exercise.  I had some interesting feedback on this and requests for advice. So here are some quick tips to make sure your Programme produces some excellent advocacy material!  🙂 As always, I’d love to hear […]

Presenting hell? Forget boring slides; think ‘blank canvas’!

Blank canvas

Follow @danpurvis Move over PowerPoint and Keynote – bring your presentations to life with Prezi!  Hang on a minute…’blank canvas’…how’s that going to help?  I’m not an artist! Before we get into that, let’s look at two of the most popular presentation tools out there – Microsoft’s PowerPoint and Apple’s Keynote.  Both have certainly souped […]